Comments on: How does the communication with the customer change http://www.torbenrick.eu/blog/change-management/how-do-the-communication-with-the-customer-change/ Fri, 30 Jul 2010 20:27:14 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: How to make the most of social media?http://www.torbenrick.eu/blog/change-management/how-do-the-communication-with-the-customer-change/comment-page-1/#comment-23 How to make the most of social media? Sun, 25 Oct 2009 06:51:11 +0000 http://www.torbenrick.eu/blog/?p=288#comment-23 [...] And make sure you don’t use #hashtags like Habitat! [...] [...] And make sure you don’t use #hashtags like Habitat! [...]

]]> By: John Hennessyhttp://www.torbenrick.eu/blog/change-management/how-do-the-communication-with-the-customer-change/comment-page-1/#comment-12 John Hennessy Thu, 01 Oct 2009 00:33:58 +0000 http://www.torbenrick.eu/blog/?p=288#comment-12 very true. So many companies make a terrible mistake about modern communications, they think it is just another form of advertising or, reacting to the latest fad they jump into something and do not follow through. From my POV these new methods are layered on top of the old ones and can act like a magnifying glass, showing up the inconsistencies. Building customer expectations and then simply failing to meet them.The basics still hold and always will. Clarity, truth, open desire to listen carefully and speak with care and respect.I'm having fun reading your postings.John very true. So many companies make a terrible mistake about modern communications, they think it is just another form of advertising or, reacting to the latest fad they jump into something and do not follow through. From my POV these new methods are layered on top of the old ones and can act like a magnifying glass, showing up the inconsistencies. Building customer expectations and then simply failing to meet them.

The basics still hold and always will. Clarity, truth, open desire to listen carefully and speak with care and respect.

I’m having fun reading your postings.

John

]]>