Social Media Attack
Dealing with a crisis has totally changed because of social media but apparently BP didn't understand this point, as it did not have a strategic plan on how to defend its response to the oil spill on [...]
Read moreLately we have seen big brand being attacked on social media: Intel was attacked by activists opposed to minerals mining in the Congo inundated Intel’s Facebook page Nestlé, maker of Kit Kat,[...]
Read moreLately we have seen human rights group Amnesty International launched a social media campaign on Facebook, Twitter, MySpace and through bloggers, designed to raise money for a full page ad buy attac[...]
Read moreIn the wake of the oil spill disaster in the Gulf of Mexico, BP have been under heavy social media attack: boycot movement on Facebook now hovering around 400 thousand fans, BP Public Relations (@BPGl[...]
Read more