The “Mom and Pop” businesses in our neighborhoods have always followed sound and pragmatic business practices, rooted in developing, maintaining and strengthening relationships with customers. The customers and the businesses valued those relationships because “Mom and Pop” offered convenience. They listened to their customers and used their suggestions to improve the business. They provided great [...]

Social networking is probably the most significant business development of 2010. During the year, social networking morphed from a personal communications tool for young people into a new vehicle that business leaders are using to transform communications with their employees and customers, as it shifts from one-way transmission of information to two-way interaction. A year [...]

No matter how you interact with customers, take the feedback as constructive criticism that can help you determine your company’s future. A brand that had the ability to embrace criticism as well as praise was Domino’s pizza. Instead of cowering in shame or responding angrily to negative online reviews and comments about their products, Dominos [...]

Internet access provides consumers with endless amounts of information at their fingertips – it’s all a search and a click away. And since this information has become available, we have become much smarter consumers. We care more about what’s in our food, what effect our actions have on the environment and so on. If a [...]