Technology is changing at a rapid pace. The 3 Cs of marketing disruption. Content, Complexity, and Connected and empowered consumers.
Changing something across the entire organization is a big deal, and a big commitment. Six common reasons why change fails, and why company strategies don't get successfully implemented
Intense pressure to perform lead to a number of questionable and downright unethical practices. What can go wrong in an aggressive sales culture.
The traditional marketing funnel no longer exists. Time has come to say goodbye to the marketing funnel. Social that influences the Search, and the search that controls the Sale
Disruptive change in the energy sector is NOT around the corner – it’s here! Solar energy is disrupting a century-old model of providing electricity.
Technology will not stop and is unlikely to slow down. Meeting the challenge of disruptive change – keep up, or fall behind.
The lack of recognition takes a terrible toll on morale, productivity, and, ultimately, profitability. Recognition is not complicated, in fact, it’s completely to the contrary.
Digitization is a global mega-trend, causing shock waves across a myriad of industries. Digital technology has only begun to penetrate industries.
True customer obsession is a key principle that keeps companies relevant, competitive, and growing. Without it, companies stagnate, become irrelevant, decline, and die.
Destroy brand trust at the speed of light. When will companies realize that everyone now has a video camera on them, and that they can broadcast live on Facebook and Twitter within minutes
Leading in times of accelerating change. Leaders are confronted with an increasing rate of change. Challenge of accelerating change.
The power of small wins - Driving organizational culture change through small wins. The best win is the one that proves the future is possible.