Blog

Com­panies these days must under­stand that every­body has a voice. So the best way to avoid a pub­lic rela­tions night­mare is to give great cus­tomer ser­vice right out of the gate. “It’[...]

Internet access provides consumers with endless amounts of information at their fingertips - it's all a search and a click away. And since this information has become available, we have become much sm[...]

Before the Web 2.0 took off the danish pharmaceutical company Lundbeck via the foundation Lundbeck Institute developed two online communitiesfor their end customers, which are patients, relatives and [...]

A new wave of street vendors aren’t content to stand still and hope customers find them. Equipped with mobile kitchens and mobile broadband, they roam the urban landscape, luring the crowds to them [...]

Social networking tools such as Facebook, Twitter, Youtube and Flickr have become invaluable mobilization tools for activists. No longer is social networking just for gossiping, hobnobbing or telli[...]

Prompted by the BP rig explosion and the ensuing spill, BP has come under heavy social media attack: Attacked on Facebook by a boycott movement called “Boycott BP,” urging a worldwide boyc[...]

Maybe 140 characters should not be used to comment on controversial or sensitive issues, especially those dealing with the Middle East. CNN’s senior editor of Middle Eastern affairs, Octavia Nasr[...]

As more and more businesses dive head-first into the raging waters of social media, having an official company policy surrounding individual tools and services is becoming increasingly more commonplac[...]