The key to change management - Employee buy-in and participation

Employee buy-in and participation is critical in organizational change Change is a common occurrence for every organisation, but the way…

8 years ago

Fix the gaps in traditional service channels

Brands are expected to address issues as they arise online Social media is a powerful tool for businesses. It helps…

8 years ago

Forget marketing without the entire customer experience

Marketing needs to be concerned with the entire customer experience Customer service may have always been technically important, but today…

8 years ago

Customer service via social media will increase

Social media is transforming customer service With the explosion of social media prompting a dramatic change in how people interact…

8 years ago

Top 8+ social media failures from 2012

Social media mishaps, failures and disasters from 2012 #1 - StubHub If you have access to a brand's Twitter account,…

8 years ago

Proud employees foster engagement

How motivation is driven by purpose While people expect fair pay for their services, we all know that money isn't…

8 years ago

It’s time for disruption - Next industry ready for disruption

Will disruption hit airport car rentals Digitalization, digital technologies and collaborative consumption have already disrupted many different industries. Has the time…

8 years ago

Don’t piggy back ride on natural disaster - Social media attack

Think twice before you try to turn a natural disaster into a promotional opportunity. American Apparel American Apparel offered 20%…

8 years ago

Customer reviews can kill your company

In today’s highly technological world where information is at consumers fingertips via the internet, online reputation is a very important…

8 years ago

A lax approach to communication can bring companies in trouble

Disruptive change is not the only element that can bring companies in trouble. It seems that lack of communication can…

8 years ago

Top 5+ disruptive change questions - How to disrupt your industry

Massive disruption is coming Massive disruption is coming, and the only question is whether your company is going to cause…

8 years ago

Ice cream firestorm

Better think twice before posting an answers on Facebook A century-old ice cream company in a small Montana (US) town…

8 years ago