Cameras are everywhere and can impact your business
Cameras are everywhere thanks to cheap electronics and smartphones.
When a Comcast technician fell asleep on a customer’s couch waiting on hold for over an hour with his own company’s phone support, the disgruntled customer took a long video of this uninvited, overnight guest.
The customers ensuing video, complete with soundtrack (“I Need Some Sleep,” by the Eels) and commentary on the company’s poor equipment, high prices, and lousy customer service, quickly became a viral hit on the Web.
The resulting video went viral, getting over 1.6 million views on YouTube:
An embarrassed Comcast rushed to control the damage:
“Comcast has reached out to the customer to apologize for his unsatisfactory customer experience. Providing a positive customer experience and customer care is Comcast’s top priority. I can assure you we are taking all appropriate actions and are investigating thoroughly” - Beth Bacha, vice president of communications.
A cheap YouTube video where your company’s caught in an embarrassing situation can unravel your multi-million dollar marketing. So respond to these kinds of mistakes early, and seriously, watch where you take a nap.
Short URL & Title:
Cameras are everywhere and can impact your business — http://www.torbenrick.eu/t/r/crw
