How to measure change management success

Measurement should be considered during the planning of change

Measurement should be considered during the planning of change and before any action is undertaken. Measurement serves multiple purposes:

• It should motivate employees to perform desired new activities
• Measurement also should provide guidance toward goal achievement and alert managers to the need for mid-course correction if the change effort strays from its intended path.

To assure that it performs this function; measures should be taken frequently and at critical milestones in the change process.

Tools that can be helpful in diagnosing the need for or triggering change include benchmarking and gap analysis.

• Benchmarking consists of comparing your firm’s processes to other similar firms in the same or other industries, or comparing your firm’s practices to known “best practices.”
• Similarly, gap analysis is used to measure the gap between where the firm currently stands and where you want the firm to be. The gap is analyzed and a strategy is devised to get the company from its current reality to its desired state.

Inform the whole organization about the progress

All measures should be transparent and make sense to those who will be held accountable for them. Make sure to inform the whole organization about the progress.

When it comes to organizational change – Pour champagne on it

It is critical for teams and individuals working on change to achieve small wins regularly. So if you want something to grow, don’t forget to pour champagne on it.

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