Is social networks going to be the next big sales channel
Social media is revolutionizing the way businesses large and small communicate both internally and externally and how they market their services and build their brands.
While many businesses are trying to work out how to make money from Twitter and other social networks, computer maker Dell shows what they have done to validate Twitter as a credible business tool. Dell says to have earned 3 million USD through Twitter since 2007.
Dell uses coupons on Twitter:
@DellOutlet is among the top 100 most followed Twitter users according to TwitterCounter:
And the number of followers are still increasing:
Dell has extended its direct-selling model on Twitter to Dell Outlet online stores in other markets.