July 2

Parody as a tool in social media attack

by Torben Rick No Comments
Categories: Social Media
Tags: , , .

Since the BP oil rig explosion led to a massive spill in the Gulf of Mexico the Internet has not been shy about venting its frustration:

  • Tumblr painted its dashboard black in an effort to raise cash
  • Creative agency Jess3 developed a Firefox plugin that aims to black out all mentions of BP across the Web
  • The satirical Twitter account @BPGlobalPR has gained a mighty following for its biting commentary.

YouTube users are uploading a steady stream of videos – some better than others – that use humor to express their anger at the disastrous situation.

The team behind UCBComedy shows us exactly what would happen if BP executives spill their coffee:

A BP rep points out the up side to the oil leak: the fish are rich!

Short URL & Title:
Parody as a tool in social media attack — http://www.torbenrick.eu/t/r/dzf

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Related posts:

  1. Rebrand attack
  2. Social media as an activist tool
  3. The plugin attack against BP
  4. Redirect traffic as a crisis management tool
  5. Raise money through social media to fund attack

This entry was posted on Friday, July 2nd, 2010 at 2:42 pm and is filed under Social Media. You can follow any responses to this entry through the RSS 2.0 feed.You can leave a response, or trackback from your own site.

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