Using social media sites to draw customers

Using social media sites to draw customers

A new wave of street vendors aren’t content to stand still and hope customers find them. Equipped with mobile kitchens and mobile broadband, they roam the urban landscape, luring the crowds to them via social media. Facebook and Twitter has given businesses a new way to promote themselves.

This video tells an interesting tale about how everyone from an Ice Cream Truck to a Mobile Bistro are able to use social media to promote their products: The Big Gay Ice Cream Truck, The Bistro Truck, Holton Farm:

And the trend is spreading as more food trucks are using the social networking site to draw customers. Another example is Curbside Cupcakes:

The enormously popular Creme Brulee Cart in San Francisco, has amassed over 12,000 followers in a little over a year. Most of their business comes now from people who follow Creme Brulee Cart on Twitter because Twitter is the only way that customers can find the cart’s location for the day – This has gives people a valid reason to follow Creme Brulee Cart.

Short URL & Title:
Using social networking sites to draw customers — http://www.torbenrick.eu/t/r/bqj

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