Social Media

Social media mishaps, failures and disasters from 2012: #1 - StubHub If you have access to a brand's Twitter account, make sure you log out before posting an offensive personal tweet. A StubHub empl[...]

A new Arctic Ready website has been circulating around the internet highlighting Shell’s Arctic efforts. They have a section for kids - "Angry Bergs" - links to Facebook and Twitter, and even a crow[...]

The new battleground for customer to air their grievances about companies Is social media the new battleground on which individuals air their grievances about companies? A survey conducted by commun[...]

Too many companies still think of social media as a marketing communication tool and ignore the fact that it is now the preferred method for many customers to make complaints A.T. Kearney’s Annua[...]