Social Media

Lately we have seen human rights group Amnesty International launched a social media campaign on Facebook, Twitter, MySpace and through bloggers, designed to raise money for a full page ad buy attac[...]

Nestlé, maker of Kit Kat, was using palm oil from companies that where trashing Indonesian rainforests, threatening the livelihoods of local people and pushing orang-utans towards extinction. Gree[...]

It took BP some time - Social media and the oil spill disaster - to realize that in a crisis situation, social media is the fastest and most effective way to reach consumers besides television. [ca[...]

During the Icelandic volcano eruption call centers couldn’t handle that many requests. There were a need for alternative methods so more and more airlines turned to social media as a crisis communic[...]