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BAUR Versand how is engaged in catalogue and internet retail business in Germany, distributed a press release Wednesday morning, 25 November, to various online portals, that they wanted to give every follower on Twitter 20 euros some time during the day. The corresponding voucher code could only be redeemed on the same day.

The number of follower increased that Wednesday from 165 to 274:

“I would of course have liked, more followers. But in any case, I would not characterize this outcome as a failure. After all, more than 200 follower redeemed the coupon the same day”. (Quote: Knut Barth)

It seems that more and more companies use voucher codes on Twitter to generate sales:

And some companies are even “paying” to get more followers on Twitter and more fan members on their Facebook site:

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