Month: April 2011

Even if your business chooses not to engage in the online conversation, people are talking about your products and services whether you like it or not. Surely it’s far better to acknowledge the pres[...]

One mistake is all it takes for social media to turn against your brand For all the praise that brand advertisers have for social media, they must be aware that it’s very much a double-edged sword.[...]

Companies love positive feedback - they post it on their website and use it as marketing fodder. But what about when feedback is, well, less than pleasant? What can you do with a handful - or more - o[...]

High performance culture are not dependent on one simple factor or as a result of one or two things. The entire context you operate in greatly impacts your results. This context includes the culture o[...]