Social Media

Don't joke about something on Twitter, that should never been joked about. This can quickly lead to a Twitter nightmare. That is what happened to Justine Sacco, a senior P.R. person for corporate gian[...]

The advent of social media has opened a new avenue of marketing for corporations. The traditional "word-of-mouth" publicity has been replaced by the "word-of-web", as consumers are increasingly referr[...]

JPM social media fail on Twitter - #AskJPM America’s biggest bank - JPMorgan Chase & Co - had to cancel a planed Q&A session on Twitter:     What happened? JPM announced[...]

How can social media can facilitate change management Today’s world is moving at an ever increasing pace. New technologies, opportunities, threats all force companies to have the ability to be able[...]